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Last-Minute Giving Tuesday Strategies: Maximize Your Impact

Last-Minute Giving Tuesday Strategies: Maximize Your Impact

It’s that time of yearAs the holiday season approaches, it's time to embrace the spirit of giving and generosity. One prominent date on the philanthropic calendar is Giving Tuesday, an annual event that encourages people worldwide to come together and make a positive...

What You Need To Know About Threads

What You Need To Know About Threads

Katrina Syrris Social Media Manager | Paul Gregory MediaHIGHLIGHTS Threads is a new app by Meta (creators of Facebook and Instagram) that rivals Twitter. In less than one week from its launch, Threads attained over 100 million subscribers. Usage of the app since it's...

Why AmazonSmile Is Ending, and How You Can Make Up Lost Revenue

Why AmazonSmile Is Ending, and How You Can Make Up Lost Revenue

The End of A – Giving – EraBy now, you have probably heard the news that AmazonSmile – Amazon’s in-platform program that allows shoppers to easily set up recurring donation options to their favorite nonprofits – will be ending on Monday, February 20, 2023. While...

ADA Compliance

ADA Compliance

Is Your Website ADA Compliant?Paul Gregory Media’s ADA Compliant System is a game-changer in web accessibility, making the entire process to compliance automatic and immediate using machine learning and computer vision technologies. Paul Gregory Media’s ADA Website...

Ways to Get Mileage From Your Facebook & Virtual Events

Ways to Get Mileage From Your Facebook & Virtual Events

Ways to Get Mileage From Your Facebook & Virtual EventsWith 1.878 billion daily active users across the world (40% of whom are from the Asia-Pacific region), Meta (formerly Facebook) is the largest social media company in the world. Leveraging events through their...

Your Brand’s Secret Weapon: User Generated Content

Your Brand’s Secret Weapon: User Generated Content

Your Brand's Secret Weapon: User Generated ContentWhat if we told you there was a way to magnify the impact of your advertising and media budget without spending a huge amount of money? Right now, regardless of how big your company or organization is, there’s a hidden...

The Power of Your Board Members

The Power of Your Board Members

The Power of Your Board MembersWhat if we told you that nonprofits have a secret marketing weapon that could increase engagement, establish longtail SEO, elevate your organization’s online profile across platforms and is almost free?Spoiler alert: It’s your...

#GivingTuesday Celebrates Ten Years

#GivingTuesday Celebrates Ten Years

Can you believe that #GivingTuesday celebrates ten years of philanthropy this year?Established in October 2012, founding partners included Mashable, Skype and Cisco. GivingTuesday provides an ideal opportunity for raising awareness and funds for nonprofits of all...

SEO Link Building Strategies for Beginners

SEO Link Building Strategies for Beginners

You may have heard of link building for SEO purposes, but what exactly does link building mean? Why is it important, and how do small businesses start the process?These are all great – and very important – questions to be asking! SEO link building can be a stressful...

2022 PGM Digital Marketing Grant Recipients

2022 PGM Digital Marketing Grant Recipients

The envelope, please...In 2020, Paul Gregory Media gave out the first round of digital marketing grants to a total of 5 organizations, where each recipient received a grant worth $2,500 for use on digital marketing projects. A year later in 2021, we gave out not one...

How To Create A Google Business Profile

How To Create A Google Business Profile

With Google being the no. 1 search engine in the world, it has become imperative for organizations to create their Google Business Profile.WHAT IS GOOGLE BUSINESS PROFILE, AND WHY IS THIS IMPORTANT? This is a free tool offered by Google that will A) significantly help...

When Marketing Gets Super Technical

When Marketing Gets Super Technical

Projects at a marketing agency always involve technology. But you'd be surprised at just how deep it can go. Here is a recent example of just how technical it can get.The AOC Effect The Project We created a website to intake photo submissions for a virtual...

How Hiring a Digital Marketing Agency Can Help During a Pandemic

How Hiring a Digital Marketing Agency Can Help During a Pandemic

How Hiring a Digital Marketing Agency Can Help During a PandemicAt Paul Gregory Media (PGM), our team deeply values working alongside mission-driven organizations because they inspire us with meaningful work. Even enduring a global pandemic, those values will never...

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